The role target audiences play in great content strategy programs. Define your own audiences with laser focus.
Learn how to ensure you're strategy is data-driven, ROI focused, and maximizes content reach.
Add structure to your content creation process and keep ideas connected to strategic decisions.
Teradata reclaims their workday by connecting 17 industry content teams across a global network of Sales Consultants through one central hub.
Cameron International has added operational efficiency across their operating divisions, providing corporate oversight and division autonomy.
Zillow leverages the configurable and customizable power of Marketing.AI to capture multiple layers of content data required to stay organized and transparent.
Carnegie Corporation of New York leverages configurability to make unique content workflows and approval processes seamless across global initiatives.
Silverado is pro-active with a calendar-centric view that fosters a strategic, not chaos-driven content strategy.
MGIS leverages easy and flexible content approval workflows to see how all their efforts lead to the bigger marketing picture.
A Place for Mom team is now able to focus on scaling their efforts, not their spreadsheets—Saving them time to invest more in strategy.
The City of Arlington is able to create and distribute content to different stakeholder audiences effortlessly from one central hub.
an example of a filled out Editorial Calendar with background and screenshots.
Editorial Calendar with filters applied to focus on planning, producing and scheduling the publishing of content exclusively to social media channels.
sample configured workflow for content marketing work.
what a Theme-Cycle Grid is, how you can use it, and provides an example.